Afrodeutsch Advertising | C
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SKDY Brand Concert

Successfully hosting a format on the German market, that has already been established on another geographical market, requires cautious planning and execution. Aiming at delivering the same value to the German audience and the already existing foreign one, was our challenge for this project....

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East Side Musik Days presented by Skullcandy (2017)

In August, 150 bands and solo acts performed close to the former Berlin Wall, raw and in a very personal setting. We connected Skullcandy to the ESMDs, establishing the headphone manufacturer as the eponymous sponsor of the event. Our responsibility included branding the event, booking artists to various timeslots, as well as organizing SKDY’s trailer and staff during promotion activities....

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Mercedes-Benz Arena x Skullcandy (March – July, 2017)

American Megastars Drake aka. Drizzy and Bruno Mars, were both touring Europe, on two different occasions, so we came up with the idea of using these two events to present Skullcandy’s newly released Crusher Wireless to concert goers. With an estimated 40,000 fans coming to the Mercedez-Benz-Arena in Berlin, we had the perfect environment reach our target group. The objectives...

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EAST SIDE MUSIC DAYS X SKULLCANDY (2016)

It was a great pleasure to establish a collaboration between Skullcandy & BRKN. His debut album "Kauft meine Liebe" ("Buy my love") was a multi-instrumental blend of Soul, Rap, R'n'B and Pop. To celebrate the release of his album, we had a small retail concert tour in selected Media and Saturn doors from July to August. The media took great...

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BRKN X Skullcandy (2016)

It was a great pleasure to establish a collaboration between Skullcandy & BRKN. His debut album "Kauft meine Liebe" ("Buy my love") was a multi-instrumental blend of Soul, Rap, R'n'B and Pop....

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